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New Store Director is named


Michael Peebles, a 14-year employee and most recently assistant store manager in Quitman, Texas, was promoted to store director there recently. 

He joined BGC in Mineola as a courtesy clerk and went on to serve as an office cashier, non-foods manager, grocery manager and assistant store manager. 

He has served at several stores in east Texas during his career.

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Food Sales Association hosts BGC


On August 18, the Food Sales Association hosted a luncheon for Brookshire’s at the Ornelas Activity Center, University of Texas at Tyler. 

BGC President and CEO Rick Rayford was the guest speaker, accompanied by Kevin Albritton, executive vice president, sales and marketing, and Carolyn Hutson, executive vice president and chief financial officer-treasurer. More than 20 Brookshire’s corporate leaders joined them.

More than 130 members of the non-profit group FSA — food and grocery suppliers from the north Texas region — attended. Among new members attending were Bruce Foods, Bush Brothers, Gorton’s Seafood, The Hershey Company, and Hormel Foods, among others. 

Rayford opened his remarks with a video covering highlights of the past year at BGC and finished with a video recapping the company’s first World War II Heroes’ Flight in May. Brookshire’s sent 38 WWII veterans to Washington, D.C. to see the WWII Memorial, Arlington National Cemetery, and U.S. Capitol, among other landmarks.

“The industry constantly changes, and we are working through them, always striving to offer employees better training and focusing on giving customers what they want and need,” Rayford said. “We implement programs that embrace the customer to create more shopping experiences and offer more benefits and services.”

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Game Discovers some Lucky Customers.


The “Thanks A Million Collect & Win Game” has discovered several big winners.

Troy Bell from Tyler, Texas, won $25,000 cash; Cherri Nisbett from Seagoville, Texas, won a $10,000 home remodel; Rhonda Childress from Quitman, Texas, won $5,000 cash; and Brenda Roppolo from Shreveport won a cruise valued at $4,500. 

“We are excited to have these winners already and encourage customers to keep playing,” said BGC CMO Rick Ellis. “There are nice prizes yet to be claimed, and customers still have two chances to win the million-dollar grand prize.”

The game is part of a 15-week promotion that began August 4 in 119 Brookshire’s stores in Texas, Louisiana and Arkansas, and included a re-launch of the company’s frequent shopper card, the Thank You Card. 

Customers receive a game piece with each transaction and also earn “bonus” game pieces when they purchase selected products in the store.

“At the outset there were more than 91,000 chances to win and more than six million dollars’ worth of prizes up for grabs,” Ellis said.

Other prizes include $50,000 cash, a Ford F-150 Truck, a Ford Escape Hybrid, a Ford Mustang, Apple iPads and Brookshire’s gift cards. There are also 14 chances to win a cruise.

In addition, a simultaneous online version of the game will award more than $1,180,000 in cash, vehicles, gift cards, cruises and iPads. When customers go to brookshires.com and select the online game logo, they can enter a unique nine-digit alphanumeric code printed on the inside of most in-store game pieces and see if they are a winner.

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Changes in Store Management


Several assistant store managers have been promoted to store director this spring and summer.

Scott Andrews 
has been promoted to store director at the store in Seven Points, Texas. He has served at stores in Corsicana and Red Oak, Texas, in addition to Seven Points. He has worked as an assistant store manager since 2003 and has been at the Seven Points store since March 2009.

Blake Strube
 has been promoted to store director at the store in Nashville, Ark. He joined BGC in 2001 and went on to serve as an assistant deli manager, grocery manager and assistant store manager. He has worked at stores in Ashdown, Ark., and New Boston, Texas.

Tony Annett
 has been promoted to store director at the store in Wylie, Texas. He joined the company in 1980 as a courtesy clerk in Paris. He has also worked as a stocker, produce manager, and assistant store manager in seven other stores in Texas, most recently in Farmersville.

Paul Blake
, a nine-year employee and most recently assistant store manager in Willow Park, Texas, has been promoted to store director in Benbrook, Texas. He began his career as a courtesy clerk in Ashdown, Ark., and has worked his way up in four different stores.

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Sweepstakes Awards $10,000 to Aikin Elementary School


On Friday, July 30, representatives from Kraft Foods and Brookshire’s Food & Pharmacy presented a $10,000 check to Aikin Elementary School in Paris, Texas.

Frances Reed, Aikin’s technology lead teacher, entered the school in the contest and was randomly selected as the winner in the 2010 Capri Sun/Kool-Aid Jammers TerraCycle Event sponsored by Kraft and Brookshire’s.

“TerraCycle has created a terrific program that promotes sustainability, teaches children about recycling and helps our schools. We are proud to present this check here in Paris,” said Dan Schafer, customer category manager for Kraft.

Schafer explained TerraCycle is an innovative, eco-friendly company that turns empty drink pouches into unique products such as tote bags and pencil cases. 

As a regular feature of the TerraCycle program, schools and other nonprofit organizations can launch their own Drink Pouch Brigades and will then earn two cents for every used drink pouch returned to TerraCycle.

The contest was advertised on drink pouches and in Brookshire’s sales ads and website.

Last year Marsha Richardson won the sweepstakes for Overton Elementary School. 

To learn more go to www.terracycle.net.

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W.C. Ford Joins Elite Group


W.C. Ford, a BGC truck driver the past 25 years, recently became the 13th driver to log one million accident-free miles for the company. Ford hit the mark at mile marker 10 on I-220 while passing through Shreveport, La.

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Bridgeport Texas Officials Welcome Brookshire’s


More than 50 leaders and officials with BGC, the City of Bridgeport and Wise County turned out July 13 for a groundbreaking ceremony at the 7.2-acre site where construction will soon begin on a new Brookshire’s store at 1203 U.S. Highway 380.

Plans are to offer the services of a fuel center and pharmacy with a drive-through lane, in addition to bakery, deli, meat, seafood and other departments.

Jeff Smith, who will serve as store director in Bridgeport, said, “We are excited about bringing our brand of friendly service with sacking and carryout to the folks in this area. I look forward to getting to know everyone and making a positive impact on this community.”

Officials say the store will open some time in early 2011.

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Three Brookshire’s Stores Receive Upgrades, Additions


Three Brookshire’s Food & Pharmacy stores in Texas kicked off grand reopenings Wednesday, June 2.

Stores in Commerce, Hillsboro and Robinson each held ribbon-cutting ceremonies with area chambers of commerce directing the celebrations.

The work included new storefronts and signage, new décor and paint, new flooring and checkstands, as well as renovated offices and restrooms.

At each store every 150th customer shopping during the celebration will receive a $50 gift card (with a limit of 40 winners total). 

Double and triple coupon offers are going on, among other hot deals and giveaways.

“This is an exciting time for employees and customers in these communities,” said President and CEO Rick Rayford. “We appreciate everyone who had a hand in these projects and congratulate them on a job well done.”

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Company Announces Recent Promotions


Company officials have announced promotions at BGC’s corporate office in Tyler.

Russ Cooper has been promoted to executive vice president-general counsel, secretary. He will also serve on the company’s ESOP committee. Russ joined BGC in 1996 as corporate counsel.

Greg Nordyke has been promoted to executive vice president-corporate development. He will oversee logistics, manufacturing, facility services and real estate. Greg is a 26-year employee.

Kevin Albritton is now executive vice president-sales/marketing overseeing category management and marketing leadership teams. Kevin has also served as store director and district vice president during his 33-year career.

Kenny Holt is now executive vice president-human resources in charge of HR, risk management, benefits and the new Fresh by Brookshire’s store banner. He is a 28-year employee who has also served as store director and personnel training manager during his career.

Jim Cousineau, a 17-year employee, has been promoted to senior vice president-pharmacy operations. Jim joined BGC as director of pharmacy operations, and he was promoted to vice president of pharmacy operations in 1996.

John D’Anna is now senior vice president-chief information officer. He joined BGC in 1990 and has served as senior systems programmer, director-business intelligence, director-enterprise applications and vice president-IT planning/strategy.

Lisa Glorioso has been promoted to vice president-pharmacy operations. Lisa is a 17-year employee who also served as a pharmacist, pharmacy manager, pharmacy supervisor and director of pharmacy operations.

Andy Newberry, who joined BGC in 2001 as an accountant, has been promoted to vice president-category management analytics. He has also served as internal auditor manager and director of pricing and analysis.

“These leaders have excelled in their respective areas and will now take on added responsibilities,” said President and CEO Rick Rayford. “We are fortunate to have individuals with so much experience and uncompromising levels of integrity and commitment to making our stores the best places to shop.”

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Brookshire’s Makes Donation to Smith County


On Monday, May 24, company officials announced a donation of $300,000 to Smith County for the reclamation of five fire-damaged properties in the heart of downtown Tyler, Texas.

The area has historical significance to BGC in that company founder W.T. Brookshire opened his first store in 1928 at the site, located on the east side of the town square.

The building facades will be stabilized and preserved, and the property will be turned into an attractive public-use courtyard.

“We will salvage every historical component possible from the buildings and find a way to incorporate them into future plans for the site,” said Judge Joel Baker with Smith County.

County officials say the open plaza space will be a pleasing addition to the downtown landscape while long-term plans are developed.

BGC’s Board Chairman Brad Brookshire and President and Chief Executive Officer Rick Rayford presented a check to county officials during a press conference at the site.

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The products mentioned in “Share, the Brookshire’s Blog” are sold by Brookshire Grocery Company, DBA Brookshire’s . Some products may be mentioned as part of a relationship between its manufacturer and Brookshire’s.

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