The “Thanks A Million Collect & Win Game” has discovered several big winners.
Troy Bell from Tyler, Texas, won $25,000 cash; Cherri Nisbett from Seagoville, Texas, won a $10,000 home remodel; Rhonda Childress from Quitman, Texas, won $5,000 cash; and Brenda Roppolo from Shreveport won a cruise valued at $4,500.
“We are excited to have these winners already and encourage customers to keep playing,” said BGC CMO Rick Ellis. “There are nice prizes yet to be claimed, and customers still have two chances to win the million-dollar grand prize.”
The game is part of a 15-week promotion that began August 4 in 119 Brookshire’s stores in Texas, Louisiana and Arkansas, and included a re-launch of the company’s frequent shopper card, the Thank You Card.
Customers receive a game piece with each transaction and also earn “bonus” game pieces when they purchase selected products in the store.
“At the outset there were more than 91,000 chances to win and more than six million dollars’ worth of prizes up for grabs,” Ellis said.
Other prizes include $50,000 cash, a Ford F-150 Truck, a Ford Escape Hybrid, a Ford Mustang, Apple iPads and Brookshire’s gift cards. There are also 14 chances to win a cruise.
In addition, a simultaneous online version of the game will award more than $1,180,000 in cash, vehicles, gift cards, cruises and iPads. When customers go to brookshires.com and select the online game logo, they can enter a unique nine-digit alphanumeric code printed on the inside of most in-store game pieces and see if they are a winner.