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U.S. Senator stops in Tyler

U.S. Sen. John Cornyn stopped in Tyler on Tuesday, March 22, 2011, to discuss the new federal health care law with BGC Board Chairman Brad Brookshire and BGC President and CEO Rick Rayford.

The main topic was new healthcare coverage requirements and how they could negatively impact the bottom line for businesses such as grocers, who heavily rely on part-time employees such as students and retirees or workers who have other jobs.

The group also discussed fees assessed to businesses for debit card transactions and toured BGC’s new Fresh by Brookshire’s store.

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West Monroe store unveils new features.

The 41,000-square-foot Brookshire’s Food & Pharmacy in West Monroe, La., unveiled its new look February 16. Miss La. Kelsi Crain, along with a host of local officials, helped out during the ribbon cutting celebration at the store located on Cypress Street.

The store was expanded by approximately 1,000 square feet, and the store front was completely redone with a new logo, signage and an earth-tone color scheme. The fuel center’s canopy, columns and kiosk were upgraded.

Floor tile was removed in most areas and refurbished, leaving an easy-to-maintain polished concrete floor that matches new signage, paint and interior finishes. An automated lighting system was installed to accommodate natural lighting and more energy-efficient bulbs. Eight new checkstands were added.

Specialty areas include a relocated and enlarged pharmacy with a pneumatic tube delivery to a new drive-through window, as well as a bakery, deli, service meat and seafood along with a sushi bar, and a floral department relocated near the front. Workers have designed a new area for in-store dining, along with a beverage bar and gourmet cheese department.

Produce and dairy departments received new cases and coolers. Grocery, perishable and frozen foods departments received new endcaps, cases and gondolas. The market, bakery and deli departments have received new equipment as well.

“We are excited about the improvements, especially the improved produce and floral sections and the addition of sushi, which has been very popular already,” said Store Director Mike Pierot. “We thank our customers for their continued support and hope they enjoy the new and improved features here. We’re glad to be able to show off our store with a reopening celebration.”

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Progressive Grocer Magazine Outstanding Retailer of the Year

Progressive Grocer magazine has selected Brookshire Grocery Co as its 2011 Outstanding Independent Regional Retailer of the Year.

Meg Major, editor in chief of Progressive Grocermagazine, presented the award to BGC’s Executive Vice President-Retail Operations Mike Terry at the National Grocers Association (NGA) Annual Convention Monday, February 14, in Las Vegas, Nevada.

The magazine annually recognizes excellence from among the ranks of innovative and successful privately held independent retailers, and selects winners based on a number of key criteria, including overall industry leadership, longstanding contributions to the industry, corporate culture, community leadership, executive stewardship, business evolution, and achievements with social responsibility and sustainability.

“In a business where people are often trumpeted as being its greatest asset, there is but a handful of distinct leaders that stand ahead of the pack and personify that mantra in word and deed,” Major said in the February 2011 issue of the magazine. “Without question, Progressive Grocer’s 2011 Outstanding Independent Regional Retailer, Tyler Texas-based Brookshire Grocery Co. (BGC), is one of them.” 

Developed approximately seven years ago as a way to recognize overall excellence among the nation’s leading grocery organizations, PG’s Outstanding Independents awards have grown in prominence over the years.

In response, BGC President and Chief Executive Officer Rick Rayford credited the company’s 12,000 employee/partners who serve in stores and non-retail operations across Texas, Louisiana and Arkansas.

“Providing food to people is indeed a high calling, and we are very fortunate to have the quality of people working within this incredible industry who care so deeply about safely providing food to customers,” Rayford said. “Taking care of customers better than anybody else is central to our mission of providing a great food and shopping experience.”

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Company unveils a new store in LA

Since July the store in Benton, LA, has been steadily transformed into what now appears to be a completely new supermarket, and a crowd of area officials, business leaders and other customers turned out for the grand reopening on Feb. 2, 2011. The store celebrated with a brunch and a host of product samples throughout the store following a ribbon cutting at 10 a.m.

The 43,000-square-foot store boasts many new features, products and services. The building has been expanded by more than 7,000 square feet to offer additional shopping space. The storefront was completely redone with new logo, signage and an earth-tone color scheme. Floor tile has been removed in most areas and refurbished, leaving an easy-to-maintain polished concrete floor that matches new signage, paint and interior finishes. The project has also given the store seven new check stands, as well as self-checkout lanes.

Specialty areas include a new pharmacy with a drive-through window, bakery, deli, new service meat and seafood, a new floral department staffed by a licensed florist, and a fuel center with a kiosk staffed by an employee during store hours. Other areas enhanced by the remodel include frozen food and produce departments. Also, there is a new seating area for in-store dining.

Events planned during the reopening include a NASCAR show car appearance, health screenings, costume characters and more.

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New director is named in Gilmer Damon Nichols is promoted.

Damon Nichols, a 14-year employee of BGC, has been promoted to store director in Gilmer, Texas.

Nichols most recently served as assistant store manager in Gladewater.

He began his career as a courtesy clerk in Tyler and worked his way up to stocker, perishable manager, grocery manager and assistant store manager.

He has also worked at stores in Kilgore, Whitehouse, Bullard, Overton and Longview.

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Sal Mora drives 1 million miles without an accident

Sal Mora, a 21-year employee at BGC’s distribution center in Monroe, LA, has joined the group of BGC truck drivers who have driven one million miles without a preventable accident.

Mora hit the mark on January 20, 2011, on Interstate 20 near Waskom, Texas.


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Company promotes Mike Terry

Company officials have promoted Mike Terry, formerly senior vice president-Super 1 Foods operations, to executive vice president-retail operations.

He will be responsible for all aspects of the company’s store operations.

Mike is a 22-year veteran of the grocery business who has also served as a district vice president, store director and assistant store manager for BGC.

“We look forward to seeing Mike bring our stores to new levels of excellence,” said BGC’s president and CEO Rick Rayford.

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Olé Foods has a new Store Director

David Ferrell has been promoted to store director at Olé Foods in Corsicana, Texas.

He joined the company as a stocker in 1985 in Tyler. He worked his way up as a perishable manager, grocery manager, assistant store manager and store director in several Texas stores.

He was serving as assistant store manager in Canton at the time of his promotion to store director at Olé Foods.

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Brookshire’s in Joshua has new Store Director

Daniel Thomas has recently been promoted to store director at Brookshire’s in Joshua, Texas. 

He started out as a produce stocker in 1996 and worked in several Dallas-area stores before being promoted to assistant store manager in Kaufman, Texas, in 2003. 

He most recently served at the Brookshire’s in Midlothian, Texas, as an assistant store manager.

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New leadership in Rockwall and Bowie

Brookshire’s officials have named Josh Sims store director in Rockwall, Texas, and Wes Richardson store director in Bowie, Texas.

Sims began his career in 1994 as a courtesy clerk in Mabank, Texas.

He has served as a stocker, grocery manager, perishable manager, and assistant store manager at several stores, including those in Kaufman, Wills Point, Malakoff and Forney. He most recently served as assistant store manager in Emory.

Richardson began his career in 2001 as a stocker in Greenville, Texas. He has also served as a produce stocker, grocery manager, and assistant store manager at several stores in east Texas. Richardson most recently worked as assistant store manager at Brookshire’s in Anna, Texas.

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The products mentioned in “Share, the Brookshire’s Blog” are sold by Brookshire Grocery Company, DBA Brookshire’s . Some products may be mentioned as part of a relationship between its manufacturer and Brookshire’s.

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