Four Brookshire’s stores in Pine Bluff began grand reopening celebrations on September 14 and held ribbon-cutting ceremonies the next day.
“With a substantial investment in these stores comes a renewed attitude to give customers the best shopping experience possible,” said Mike Terry, executive vice president-retail operations for BGC. “We intend to provide customers a first-class shopping environment and top-notch service.”
All storefronts were redone in a brown, bronze and straw color scheme with the new Brookshire’s logo and covered entrance. Inside, flooring was redone to leave polished concrete that’s attractive and easy to maintain. Signage and décor was replaced throughout the stores, which also received new paint. Each also boasts new checkstands, and all four were re-merchandised to improve traffic flow.
The renovations increased variety at the Hazel and Dollarway locations with each receiving about 600 new specialty products such as gourmet and gluten free lines of sauces, snacks, beverages and other items. The Dollarway store also received an enlarged pharmacy with the addition of a drive-through window, a new bakery and deli with a seating area, a new service meat and seafood department, and an expanded beer section. The work added a fuel center, a new bakery and deli, a new dairy cove, and increased space for beer at the Camden Road location. The Brookshire’s on Harding Street received a new bakery and deli with customer seating, an enlarged pharmacy, and a new dairy section.