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Company Celebrates Four Grand Reopenings in Shreveport


A grand reopening celebration was held Feb. 28 for four Shreveport Brookshire’s Food Stores, with an official ribbon-cutting ceremony conducted at the Brookshire’s located at 5828 Line Avenue. The ribbon-cutting ceremony featured Chamber of Commerce President Dick Bremer and Brookshire Grocery Co. President and CEO Rick Rayford. Brookshire’s store leaders presented donation checks totaling $1,000 each to Byrd High School, Green Oaks High School, Turner Elementary and Shreveport Green.  

The newly renovated Line Avenue Brookshire’s has undergone significant upgrades that now establish the store as Shreveport’s premier supermarket, with the addition of a full-service taco bar, fresh fruit and juice bar, salad and soup bar, cheese station and gourmet olive bar. The store also boasts an expanded sushi bar, a chef-prepared section where customers can select from a variety of entrees, appetizers and side dishes prepared daily the store’s chefs, in addition to a service meat case that is second to none. Another special highlight is the upgraded bakery department that’s now serving freshly made flour, whole-wheat and chipotle tortillas, in addition to a cake decorating station where customers can view in-progress cakes and other bakery creations. The store has also added a new bulk section that offers items like granola, flour, nuts, rolled oats and quinoa, among others.  

The most distinctive addition to the store is its expanded wine department, offering the best selection in Shreveport. With LED lights and simulated wood flooring, this wine destination boasts more than 1,300 varieties from around the world.  

Another exciting element of the store is a new health and wellness section that features items often found exclusively in specialty stores. In fact, Line Avenue is the first Brookshire’s store to offer such an extensive wellness department, with not only an expanded line of health and wellness items, but a customized section for his and her products. 

Other improvements include a new storefront, new check stands, all new flooring, new modernized décor, a new dining area, and a relocated and updated floral section. 

In addition to the Line Avenue store, the Brookshire’s stores located at 3620 Pines Road, 510 Kings Hwy and 3000 N. Market Road were also remodeled, and feature updated storefronts and entries, enhanced lighting and modern and sleek décor. Each store now offers express lanes with carousel-style check-stands for added customer convenience, along with updated bakery, deli and produce departments.
The Brookshire’s at 3620 Pines Road also received an updated pharmacy department with an expanded prescription pick-up area, drop-off area, and a new consultation window. The pharmacy will now offer flu, shingles and pneumonia vaccinations as well. Customers may visit the renovated pharmacy for an opportunity to win a diabetic supply gift bag or a spa gift basket, with the drawing held on March 16.
“We are very excited to offer our Shreveport customers a state-of-the-art shopping experience and look forward to serving them here for many more years,” Rayford said. “These upgraded facilities have allowed us to expand our selection and offer many new products and services, and we look forward to the positive impact it will make on the residents of Shreveport.”
The grand opening festivities will continue throughout the following weeks with special giveaways and promotions announced in the weekly ads.
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